Felt So Good

Felt So Good was born in 2009 when founder Adele Zara Collinson had a lightbulb moment (and a bit of a felt obsession) while working in Asia. Surrounded by colour, craftsmanship, and creativity, she saw the vibrant potential of felt — not just as a material, but as a movement. Eco-friendly, sustainable, and full of charm, felt became her passion project. on: to create beautiful, handmade products with a purpose. Cue weeks of trekking through India, visiting factories big and small. Determined to find a production partner that shared her ethical values and love for the planet. Eventually, the stars aligned in Nepal. Adele discovered a talented cottage industry of artisans using traditional techniques to create felt wonders. All in a safe, ethical environment with a low carbon footprint. And just like that, Felt So Good came to life — on a mission to spread joy. Support sustainable craftsmanship, and make the world a little more woolly (and a lot more wonderful).